Digital nomads to work from mini booths at major train stations in Tokyo
July 4, 2019
/Japan Trends
Since Japan is apparently a nation of workaholics and no one really seems to think this is a problem, railway operator JR East is attempting to meet the demand for spaces for professionals on the go. ...
Take a ride on a Hello Kitty rickshaw this June in Asakusa
June 7, 2019
/Japan Trends
The Sanrio Gift Gate Asakusa Store opened in late April in the heart of Tokyo's top tourist destination, immediately attracting attention for its large Kitty-chan facade.
Sanrio also offered Hello ...
An awesome samurai warrior crafted from empty pack of Nissin Donbei instant noodles
June 3, 2019
/Japan Trends
A few weeks ago we showcased the incredible craftsmanship that transformed a Nissin Cup Noodle packet into a Japanese astronaut figure.
The latest example of this trend we have spotted is this ...
Want to live in this Evangelion-themed apartment in Japan?
May 23, 2019
/Japan Trends
Japan and especially Tokyo are generally regarded as expensive places to live in terms of the cost of rent for a decently sized place.
However, the knock-down-and-rebuild approach to residential ...
Demon Slayer: Kimetsu no Yaiba Pop-Up Nezuko Kamado
Manga/anime version of Pop-Up Pirate toy
Empty Nissin Cup Noodle packet transformed into Japanese astronaut
May 8, 2019
/Japan Trends
Further proof if any was needed that Japanese craftsmanship, especially for things on a smaller scale, is both uncannily good as well as surprisingly inventive.
Following the ship model made from ...
Take a video tour of Heisei female fashion, hair and beauty trends in one minute
May 1, 2019
/Japan Trends
As we begin the Reiwa era from today, May 1st, it is an ideal time to look back over the past three decades of life in Japan that comprised the Heisei period.
Beauty brand Shiseido here presents ...
Buy a can of sealed Heisei-era air after the start of the Reiwa period
April 30, 2019
/Japan Trends
As we write these words, the abdication rituals are underway in Tokyo at the Imperial Palace as Emperor Akihito prepares to step down from his role. This will end the Heisei era and, from May 1st ...
Miyajima Rilakkuma Sabo teahouse restaurant in Hiroshima mixes cute characters with local delicacies
April 29, 2019
/Japan Trends
Hiroshima's Miyajima island is already one of the most picturesque and popular sightseeing destinations in the whole country. And it now just got even better -- and cuter.
The small island just ...
All aboard the Mickey Mouse Shinkansen bullet train in Kyushu from May
April 25, 2019
/Japan Trends
We are now very familiar with Japanese characters and franchises appearing on special trains. From Hello Kitty to Evangelion, and Pikachu, train operators frequently use tie-ups to promote regional ...
Nestlé Japan opens temporary Kit Kat sake pairing bar staffed by artificial intelligence
April 18, 2019
/Japan Trends
Nestlé Japan have enjoyed immense success with its range of exclusive Japanese Kit Kat snacks. Many of these use unique regional ingredients, such as sake or matcha. Others feature innovative ...
Fukushima sake PR campaign hit by foreign commenters alleging radiation contamination
April 4, 2019
/Japan Trends
A promotional series of videos by Fukushima Prefecture promoting the region's sake has run into the very thing it was trying to combat: the taint of contamination (and false information) that the ...
Häagen-Dazs opens Matcha Salon in Roppongi serving six-course meal inspired by green tea
March 28, 2019
/Japan Trends
Alongside other global food and drink brands like Coca-Cola and Kit Kat, Häagen-Dazs has enjoyed success in the Japanese market by creating flavors and products especially for the local market. The ...
Proplica Pac-Pak Pac-Man Figure
Classic video game character toy
New Hello Kitty shop in Asakusa to feature massive Sanrio character storefront
March 20, 2019
/Japan Trends
Hello Kitty fans will have another destination to come home in Tokyo this spring with the opening of a new Sanrio store in the Asakusa district of the city.
Asakusa is associated with the old ...
New virtual reality ninja experience opens in Tokyo, aimed at foreign tourists
March 14, 2019
/Japan Trends
It was only a matter of time before the current inbound tourism boom crossed over directly with the virtual reality attractions fad in Tokyo. And so it is that we have the VR Ninja Dojo, which is ...
Take a look at the new Muji global flagship store and hotel opening in Ginza in April
March 4, 2019
/Japan Trends
Muji will open a new food-focused global flagship store in Ginza, central Tokyo, from April 4th.
As previously reported, the Ginza Muji will house Japan's first Muji Hotel from its sixth to tenth ...